{"id":2118,"date":"2023-05-22T14:31:22","date_gmt":"2023-05-22T12:31:22","guid":{"rendered":"https:\/\/2050.do\/comment-definir-votre-mission-fr\/"},"modified":"2023-06-08T05:05:50","modified_gmt":"2023-06-08T05:05:50","slug":"comment-definir-votre-mission-fr","status":"publish","type":"post","link":"https:\/\/2050.do\/fr\/comment-definir-votre-mission-fr\/","title":{"rendered":"Comment d\u00e9finir votre mission ? (FR)"},"content":{"rendered":"\n<p>Ce document est un extrait du site internet consacr\u00e9 aux entreprises \u00e0 mission. Il traite de l&rsquo;\u00e9tape 5, \u00ab\u00a0Le pouvoir d&rsquo;influence\u00a0\u00bb, et soul\u00e8ve des questions sur l&rsquo;impact de la mission sur le recrutement d&#8217;employ\u00e9s, de clients et d&rsquo;investisseurs. Il souligne l&rsquo;importance de la mission d&rsquo;une entreprise pour attirer et fid\u00e9liser les parties prenantes et se diff\u00e9rencier sur le march\u00e9.<\/p>\n\n\n\n<p>Le document pr\u00e9sente \u00e9galement les quatre \u00e9tapes de la d\u00e9finition de la mission d&rsquo;une entreprise, formul\u00e9es \u00e0 l&rsquo;aide du \u00ab\u00a0Litmus Test\u00a0\u00bb d\u00e9velopp\u00e9 par les \u00e9quipes de BrightHouse et de BSG USA. La premi\u00e8re \u00e9tape consiste \u00e0 formuler une mission claire, convaincante et visible pour les clients et les employ\u00e9s. La deuxi\u00e8me \u00e9tape est l&rsquo;incarnation sinc\u00e8re de la mission, qui doit refl\u00e9ter les racines, l&rsquo;histoire et l&rsquo;ADN de l&rsquo;entreprise. La troisi\u00e8me \u00e9tape est la capacit\u00e9 de mobilisation de la mission, qui doit \u00eatre inspirante, diff\u00e9renciante et r\u00e9pondre \u00e0 un r\u00e9el besoin soci\u00e9tal. Enfin, la quatri\u00e8me \u00e9tape est la coh\u00e9rence de la mission, qui doit se refl\u00e9ter dans les d\u00e9cisions de l&rsquo;entreprise et \u00eatre soutenue par ses dirigeants.<\/p>\n\n\n\n<div class=\"wp-block-file\"><a id=\"wp-block-file--media-664657b5-5119-4a15-8eaf-f5fcdf2f63be\" href=\"https:\/\/2050.do\/wp-content\/uploads\/2023\/05\/Extraits-Carnet-de-voyage-EAM-FormaliserMission.pdf\">Extraits-Carnet-de-voyage-EAM-FormaliserMission<\/a><a href=\"https:\/\/2050.do\/wp-content\/uploads\/2023\/05\/Extraits-Carnet-de-voyage-EAM-FormaliserMission.pdf\" class=\"wp-block-file__button wp-element-button\" download aria-describedby=\"wp-block-file--media-664657b5-5119-4a15-8eaf-f5fcdf2f63be\">T\u00e9l\u00e9charger le PDF<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Ce document est un extrait du site internet consacr\u00e9 aux entreprises \u00e0 mission. Il traite de l&rsquo;\u00e9tape 5, \u00ab\u00a0Le pouvoir d&rsquo;influence\u00a0\u00bb,<\/p>\n","protected":false},"author":10,"featured_media":2082,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","footnotes":""},"categories":[42],"tags":[],"class_list":["post-2118","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alignment-playbook"],"acf":[],"_links":{"self":[{"href":"https:\/\/2050.do\/fr\/wp-json\/wp\/v2\/posts\/2118","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/2050.do\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/2050.do\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/2050.do\/fr\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/2050.do\/fr\/wp-json\/wp\/v2\/comments?post=2118"}],"version-history":[{"count":0,"href":"https:\/\/2050.do\/fr\/wp-json\/wp\/v2\/posts\/2118\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/2050.do\/fr\/wp-json\/wp\/v2\/media\/2082"}],"wp:attachment":[{"href":"https:\/\/2050.do\/fr\/wp-json\/wp\/v2\/media?parent=2118"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/2050.do\/fr\/wp-json\/wp\/v2\/categories?post=2118"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/2050.do\/fr\/wp-json\/wp\/v2\/tags?post=2118"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}